The aim of the project is to support persistent export capacity growth of Estonian maritime enterprises. To increase Estonia’s reputation as an innovative and customer-focused country, inventive virtual reality solutions will be developed in addition to traditional export marketing activities of the sector.
The project is implemented through the following activities:
- Developing the digital test and demo platform in addition to content marketing system sonar.marineindustry.ee;
- Collecting existing digital materials, defining the enterprises’ needs for new material and creating new content for companies;
- Creating VR application.
Expected outcome: From January 2019 to October 2020 The Association of Estonian Marine Industries, with the support from Enterprise Estonia, will develop new virtual testing and demo environment, VR application and creates simulations and audiovisual content for enterprises to demonstrate. Estonian maritime industry would gain competitive advantage on export markets by coordinated implementation of digital marketing.
Cost of the project (VAT not included): 69 622 euros, amount of support 48 735,40 euros.